Kun Cao

Kun Cao

(Alumnus) Client Director

Former Client Director with solid experience in corporate and business unit strategy, market entry, new business development, and digitization. Currently leading various strategy efforts in energy, telecom, and IT sectors.

Insights by Kun Cao
K-beauty went global and its system must follow

K-beauty went global and its system must follow

19 October 2026 — K-beauty has proved it can scale globally. The next test is whether its operating system can scale with it, turning expansion into stronger brands and companies rather than more isolated channels and transactions for Korean-made products.

From crisis management to performance discipline: A practical turnaround framework

From crisis management to performance discipline: A practical turnaround framework

4 September 2026 — In corporate distress, survival depends first on decisive leadership, close collaboration, and immediate cash actions. AI can further strengthen visibility and forecasting, while disciplined governance helps turn a liquidity crisis into recovery and sustained performance.

The SME leader’s playbook for practical AI applications

The SME leader’s playbook for practical AI applications

7 January 2026 — Artificial intelligence (AI) adoption for SMEs is moving beyond experimentation toward structured and scalable capabilities. The question is no longer whether to adopt AI, but how to make it deliver practical results. The article is available in English and Korean.

Eight moves to lead the global EV growth wave

Eight moves to lead the global EV growth wave

4 November 2025 — As EV technology and infrastructure mature, the next global growth surge is taking shape. Automakers that deliver reliable value and build connected ecosystems around the right price point will define the next century of mobility leadership.

China sharpens maritime economic statecraft amid US tensions

China sharpens maritime economic statecraft amid US tensions

15 October 2025 — Recent Chinese actions, from sanctioning U.S. subsidiaries of South Korea’s Hanwha Ocean to imposing steep port fees on U.S.-linked vessels, illustrate Beijing’s growing use of targeted economic tools in the maritime domain.

Driving a successful ERP program with a balanced focus on internal development and system implementation

Driving a successful ERP program with a balanced focus on internal development and system implementation

29 August 2025 — ERP implementation programs often struggle to meet their promised business value. To succeed, an ERP initiative must be approached as a holistic business transformation, ensuring the organization is ready to fully utilize the new system.

Transforming industrial waste into global green construction through scaling green cement and cement-free solutions

Transforming industrial waste into global green construction through scaling green cement and cement-free solutions

21 August 2025 — To effectively commercialize cement-free solutions globally, focus must be on trading waste sidestreams, enhancing data sharing, and increasing awareness through successful demonstration projects.

Navigating Arctic ambitions: Opportunities and risks for Finland’s icebreaker industry

Navigating Arctic ambitions: Opportunities and risks for Finland’s icebreaker industry

12 August 2025 — The Arctic region has emerged as a strategic focal point due to its vast economic potential and intensifying geopolitical competition. Finland is well-positioned to seize significant opportunities by strategically navigating complex opportunities and risks.