Implementing dynamic pricing for smart revenue management
19 December 2014 — Dynamic pricing is a revenue management process where the products or services are priced differently depending on the current demand and supply conditions in the market. This article describes how dynamic pricing can be utilized to improve the top line – from setting up the objectives to execution of revenue management.
Managing the challenges throughout corporate digital transformation
30 April 2020 — Consolidating Reddal’s observations and learnings on corporate digital transformation subject via 2018-2020, this article discusses the identified challenges and provides suggested actions to maximize the return of digital transformation.
Corporate digital strategy as a compass to navigate through digitization
10 March 2021 — Consolidating Reddal’s learnings from digitization from the past year, this article shares insights on best practices to form a digital strategy. It offers a strengthened strategy building approach with an emphasis on understanding both the future and the company itself.
Artificial intelligence - tailored smart solutions today, true intelligence tomorrow
28 April 2016 — The AI technology we see these days is tailored to specific uses and not yet scalable in a generally applicable manner. Nevertheless, AI is rapidly changing our day-to-day lives in a significant way.
Business strategy and global expansion for Korean companies
17 February 2025 — In a series of seminar and webinar, hosted in Korean, we discuss the core aspects of business strategy and explore strategies for entering international markets to help identify new opportunities.
Perspectives on the Korean market and its future development
12 August 2024 — Dr. Per Stenius, Client Director at Reddal, recently appeared on The Globalists, a program on Arirang TV that explores the experiences and perspectives of global opinion leaders.
Increasing agility in decision-making to improve competitiveness
3 October 2018 — Corporations must increasingly be agile and timely decisions are critical to initiate changes. Complex organizational structures, management by consensus and unstructured decision-making processes hinder agility in decision-making.
Securing the growth of an SME – understanding value creation
17 April 2011 — A systematic value creation mindset is often absent in small and medium sized enterprises. Value creation builds on alternative returns. Investing in a business should result in better returns than what is available through other investment vehicles. The target of any company should always be, not maximizing revenues or profits alone, but maximizing profits (cash flow) with as little capital invested as possible.







