Strategies for startups to secure VC funds in the current economy
18 September 2024 — In the current challenging economic landscape, startups need solid financial preparation before pursuing venture capital funding. Meanwhile although there are many caveats, well-designed and effective government incentives can also play a key role in fostering sustainable entrepreneurship growth.
Opportunities for Korean companies in the post-COVID international markets
4 October 2023 — Amidst the ongoing recovery from COVID-19, the global economy and the intricate web of global supply chains are going through a transformative phase. However, within these shifts lie many opportunities. For Korean enterprises, this phase presents the potential for fresh prospects beyond the borders.
New market entry - best practices and lessons learned
2 February 2023 — In a series of webinars and lectures, we discuss how leveraging a systematic and structured methodology for international expansion and new market entry can increase chances of success.
The new high - the role of technology development
2 December 2020 — In this IRAMOT 2020 keynote speech Reddal client director Dr. Per Stenius discusses the effects of the COVID-19 pandemic globally on innovation, economy and the political landscape.
Ingen bryr sig om de finska bolagen (Nobody cares about Finnish companies)
4 November 2020 — In this interview with Forum business magazine, Reddal client director Per Stenius compares South Korea and Finland, and how in these countries the emphasis on business growth and renewal differs.
Business in Europe for Korean companies: mid-pandemic opportunities
12 October 2020 — COVID-19 is accelerating socio-economic structural changes, supported by policies of European and Korean governments. However, given the magnitude of economic challenges, government actions are not enough.
Discovering business opportunities in South Korea
15 July 2020 — South Korea has been known as a rapidly growing prosperous economy, home to global conglomerates called chaebols. However, actual opportunities and challenges of the South Korean market remain unknown to most foreign companies. Here we discuss recent developments in the South Korean economy, and what they mean in terms of opportunities for market entry.
Manufacturers, make your brand portfolio work again in China
6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.