Study: The Finnish marine industry - an emerging growth sector
16 September 2021 — A study conducted by Reddal for the Ministry of Economic Affairs and Employment of Finland highlights the importance of the holistic development of the entire Finnish marine industry.
From pricing theories to concrete analyses, decisions and actions
20 June 2012 — Everyone acknowledges that pricing is a key contributor for business results. However, pricing is much more than setting up a right price level. This article gives an overview on how pricing analytics should be done, what are the key decision points in a pricing model and what must be taken into account to ensure a successful implementation of a pricing model.
A successful turnaround requires structured thinking and rigorous execution on all fronts
5 January 2010 — Based on our work with SME companies, we have come across multiple paths that lead to a need for a drastic transformation – turnaround. We have noticed that managers are lacking tools and a process to complete a successful turnaround. In this article we introduce a systematic approach which is complemented with analytical tools and framework to manage a turnaround.
Crisis management in the age of extreme uncertainty
11 August 2020 — It is still too early to say who is right and wrong in the aftermath of COVID-19, but the pandemic provides a unique opportunity to analyze the dynamics that influence how nations respond to a common threat. In this article, we provide an in-depth analysis of how Vietnam handled the first wave of the pandemic and propose a framework for business leaders to draft a crisis response and enhance their organization’s resilience in a crisis.
Learnings from the Peter Pan Syndrome
22 December 2016 — South Korea has long been hailed as the growth miracle of the east. Yet, currently its economy is weak, and its industrial titans seem to be unable to carry the burden of the nation’s growth. The shadow of chaebols also lies heavily on the SME sector.
B2B productization for improved sales process efficiency and demand validation
19 December 2014 — Sales and marketing competences are often still at a premature stage in many Finnish technology-oriented companies. In this article the concept and basic approach of B2B productization is presented and illustrated with some real-life case examples from a Finnish technology company.
Outlook on the Finnish marine industry
13 May 2022 — Reddal's Marine Practice provided an outlook on the Finnish marine industry in light of recent geopolitical and global supply chain disruptions as an invited speaker at the Finnish Marine Industry Association's annual spring seminar.
Digital transformation: The interplay of explorative and exploitative capability development
20 May 2020 — When responding to the digital disruption, finding balance between radical and explorative trials and incremental and exploitative developments is key in unlocking the full potential of digitalization.