Manufacturers, make your brand portfolio work again in China

Manufacturers, make your brand portfolio work again in China

6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.

Prospects in shipbuilding for South Korea and Japan amid the US and China scrutiny

Prospects in shipbuilding for South Korea and Japan amid the US and China scrutiny

8 May 2024 — Following the recent investigation by the US into alleged unfair Chinese economic practices in shipbuilding and maritime logistics, the dynamic of the global maritime industry is expected to shift. This action could inadvertently provide an opportunity for South Korean and Japanese producers.

Reddal Talks: Strategy, honestly! Ep. 0 Introduction to the series

Reddal Talks: Strategy, honestly! Ep. 0 Introduction to the series

28 June 2021 — In our "Strategy, honestly!" video podcast series we discuss some of the common strategy tools and methodologies, in an honest way. Episode 0 provides an introduction to where this series started.

Cyber security - more complexity, more business

Cyber security - more complexity, more business

29 January 2015 — The total number of security incidents has increased by 48% from 2013 to 2014. It comes as no surprise then that global IT security is expected to grow at a pace of 10% annually. The World Economic Forum ranked cyberattacks among the top 5 most likely global risks in 2014.

Presentation: Nordic working culture and its role in the Korean economy

Presentation: Nordic working culture and its role in the Korean economy

28 June 2024 — At the Future Development Forum, Reddal Korea explored how Nordic working culture can benefit the Korean economy. The discussion focused on addressing structural challenges and fostering innovation through openness, minimal hierarchy, equal opportunities, and a participative work style.

CEO interview: Company folded but the great learning experience surpasses all regrets

9 November 2012 — Christoffer Winquist (38), the CEO of Rewindy, recently decided to close the shop. In this interview he shares his one-year experience of building the company from an idea to the beta launch. While deciding to give up was a hard decision, he says that he has no regrets. The learnings from Rewindy last a lifetime, and he is now looking for new opportunities, potentially as an entrepreneur.

Transforming corporate culture for better (strategy) execution

Transforming corporate culture for better (strategy) execution

4 October 2011 — Executive management teams are increasingly driving their own strategy development without consultants with the underlying belief that in order to ensure execution and buy-in, the strategy development must be kept in their own hands. Strategy execution, however, goes even deeper than that – it is not only management buy-in that is needed, the entire corporation must be mobilized to achieve the results sought after.

Beyond reporting – developing the CFO role to create value in SMEs

Beyond reporting – developing the CFO role to create value in SMEs

21 July 2017 — SMEs have limited resources and CFOs are often unable to spend enough time on strategic initiatives. Our simple framework is a tool to develop the finance function to enable CFOs to participate more actively in strategic initiatives and maintain a high-level perspective.