Defining Iran’s path for growth – the role of private equity
7 December 2016 — Reddal was invited as a keynote speaker to “the 6th international conference on management of technology”, organized by IRAMOT and held in Tehran, Iran, on December 6-8, 2016. We presented results from our on-going work on how venture capital and private equity is affecting growth in various countries.
Korean economy and the role of its SMEs
8 March 2024 — For Korean SMEs, expanding domestically and internationally is vital to the country’s economy. To realistically succeed overseas, SMEs need to carefully analyze local markets and seek proper support to surpass cultural and language barriers.
A data-driven approach to validate product-market fit with early adopters
14 April 2014 — Finding product-market fit is a prerequisite for any early-stage company to achieve fast-growth. This requires a data-driven approach towards product iteration. In this article, we introduce practical methodologies and tools that we have successfully used to test and achieve product-market fit.
Digital B2B customer portals – leveraging B2C learnings in the B2B world
15 September 2017 — With the increasing importance of customer experience across industries, B2B companies can differentiate by borrowing from the B2C playbook and simplifying their customer interface, facilitating relationship management, and developing digital customer portals.
Vision-driven strategy the Korean way
30 December 2011 — South Korean companies have for years been among the fastest growing in the world. To understand how Korean companies drive their growth, Reddal traveled to this rapidly developing country and visited multiple companies. The objective was to understand how Korean management thinks about strategy and how they translate their ambition into execution.
Transforming industrial waste into global green construction through scaling green cement and cement-free solutions
21 August 2025 — To effectively commercialize cement-free solutions globally, focus must be on trading waste sidestreams, enhancing data sharing, and increasing awareness through successful demonstration projects.
CEO interview: Cloning proven startup business models into Korea
7 November 2012 — Patenting business models is a costly and time-consuming task, let alone hard to enforce in many countries. Hyemin Lee (28), CEO of People & Co., discusses her experience in accelerating her startup with the Samwer brothers of Rocket Internet, the copycat kings of Europe.
Growth by value selling – B2B offering development through a customer-centric approach
16 September 2015 — As companies strive to expand their global presence, and the availability of products and services increases rapidly, competitive pressure is growing due to market saturation and commoditization. As offerings become increasingly similar, companies should involve their customers in offering development.