Boosting the discovery of a mobile application by fully leveraging digital marketing and social media
22 March 2013 — The explosive growth of app platforms has turned app discovery into the number one challenge for marketers and developers alike. This article describes how to boost the discovery of your mobile app through digital marketing and social media.
Corporate culture and learnings from Nordic companies
4 February 2021 — In this interview with Forbes Korea, Reddal Senior Client Director Dr. Per Stenius, shares four key enablers of cultivating a work culture based on Nordic values, drawing implications for Korean businesses and government organizations.
Learnings from the Peter Pan Syndrome
22 December 2016 — South Korea has long been hailed as the growth miracle of the east. Yet, currently its economy is weak, and its industrial titans seem to be unable to carry the burden of the nation’s growth. The shadow of chaebols also lies heavily on the SME sector.
Reddal Talks: Strategy, honestly! Ep. 8 Lessons from war II - strategy and guerrilla warfare
21 February 2022 — In our "Strategy, honestly!" video podcast series we discuss some of the common strategy tools and methodologies, in an honest way. During season 2, Per, Janne, and Pyry are excited to share with you more insights and deepen your knowledge on the key strategy frameworks existing out there.