CEO interview: Finding the optimal funding approach for a startup in Korea
26 October 2012 — Jong-ik Kwon (31), the CEO of iPetBrand, is an entrepreneur with a solid academic background. The idea for his current venture, iPetBrand, stemmed from Mr. Kwon’s love for animals and people who care about animals. iPetBrand seeks to integrate the vet network with the value chain, and Mr. Kwon’s vision is to make iPetBrand the most recognized brand in pet care. To fulfill this, he needed funding. We talked to Mr. Kwon about his fundraising experiences.
Capturing the private equity value creation opportunity among Korean mid-cap SMEs
31 August 2016 — We present some early results from our recent study into Korean private equity, and in particular the mid-cap SME sector. The Korean economy needs to find a new path to growth, and SMEs must play a major role.
Perspectives on the Korean market and its future development
12 August 2024 — Dr. Per Stenius, Client Director at Reddal, recently appeared on The Globalists, a program on Arirang TV that explores the experiences and perspectives of global opinion leaders.
Capturing the neglected consumption growth potential in China
29 June 2020 — Based on Reddal’s work in China over the past few years and recent insights, this article shares different realities around Chinese consumers and shares potential actions to tap into uncovered consumer potential in China.
Reddal Talks: The potential of the Iranian market
1 November 2017 — Iran is a controversial market, fairly unfamiliar for many. Often portrayed in a biased light by Western media, it is in reality developing rapidly. We share some experiences and insights about this market, gained during the past five years of our work in Iran.
Exploring new growth path for Asian Pacific Technology SMEs
6 November 2018 — Reddal Client Director, Dr. Per Stenius, was invited to speak on internationalization of technology SMEs at the “Innovation Summit & International Conference on Technology Transfer and Internationalization of Technology-based Businesses".
Ensuring the value creation of your growing ICT investments through continuous portfolio management
21 June 2011 — The importance of information and communication technology is increasing in all companies. Still, many companies are not monitoring value creation of ICT investments. In this article we describe why the importance and difficulty of ICT portfolio management has increased and what kinds of actions are needed to ensure the value creation of ICT investments.
Amidst the critical changes in Iranian economy can lie new opportunities
18 December 2018 — In light of the critical changes the Iranian economy has undergone recently, we look in this short update into the different developments and new opportunities these changes are bringing about.






