CEO interview: Globalize your company or perish
4 September 2013 — The debate to stay local or go global is a frequent topic in businesses of all sizes. Amidst all the hype, how does the CEO know when to make this decision? We sat down with Saeju Jeong, Co-founder and CEO of Noom to discuss his decision making process in expanding his company into Korea and Japan.
Exploring new growth path for Asian Pacific Technology SMEs
6 November 2018 — Reddal Client Director, Dr. Per Stenius, was invited to speak on internationalization of technology SMEs at the “Innovation Summit & International Conference on Technology Transfer and Internationalization of Technology-based Businesses".
Securing the growth of an SME – understanding value creation
17 April 2011 — A systematic value creation mindset is often absent in small and medium sized enterprises. Value creation builds on alternative returns. Investing in a business should result in better returns than what is available through other investment vehicles. The target of any company should always be, not maximizing revenues or profits alone, but maximizing profits (cash flow) with as little capital invested as possible.
Strategies for startups to secure VC funds in the current economy
18 September 2024 — In the current challenging economic landscape, startups need solid financial preparation before pursuing venture capital funding. Meanwhile although there are many caveats, well-designed and effective government incentives can also play a key role in fostering sustainable entrepreneurship growth.
China's landmark for the shipbuilding sector with its first cruise ship setting sail
15 January 2024 — Adora Magic City, China's first domestically built cruise ship, completed its first commercial voyage. As the vessel set sail, it signified China's capability to build mega-cruise ship and marked a significant milestone in the nation's maritime ambitions.
The new high - the role of technology development
2 December 2020 — In this IRAMOT 2020 keynote speech Reddal client director Dr. Per Stenius discusses the effects of the COVID-19 pandemic globally on innovation, economy and the political landscape.
Smart energy - the new landscape of the energy industry sector emerging
25 May 2015 — Our current energy supply networks form a highly complex large scale network connecting cities and even countries together. This ecosystem of technology and various players is facing a major revolution.
Manufacturers, make your brand portfolio work again in China
6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.






