Big Data – harnessing the big potential
27 August 2015 — Big Data has been a big deal since the early 2010s. Although the biggest hype has already faded, now is an interesting time to dig up this topic again, as many industries have sobered up to the realities of this originally somewhat overhyped buzzword and the first batch of winners (and losers) of implementing Big Data strategies have emerged.
Building a global perspective through international expansion – opportunism, virality and agility
26 June 2014 — Our mission at Reddal has always been to contribute to the growth of companies of all sizes globally. During our four years of operations and two years of international expansion, our mission has remained fundamentally the same but has become deeper and more insightful as we have gained more experience of global operations
South Korea – an interesting market for European companies
26 April 2024 — Despite slower growth in recent years, Korea remains a major economic force. As more foreign companies are engaging with Korea and Young Korean firms are also networking globally, the Korean market is become increasingly attractive and accessible to international, especially European, businesses.
Revenue growth from existing customer base
26 June 2014 — Growth strategies typically focus on diversification and expansion into new areas. Reddal also has talked about the importance of venturing into new areas. This article describes how to run a growth program for existing customers as a systematic process – from identifying the growth accounts and their potential, to managing and following up the sales execution.
Reddal Talks: Practical process automation
6 November 2017 — Rash digitization and new software application can create problems if actual implementation has not undergone sufficient prior consideration. Practical workplace automation can address these issues leveraging tools such as basic Python.
Corporate digital strategy as a compass to navigate through digitization
10 March 2021 — Consolidating Reddal’s learnings from digitization from the past year, this article shares insights on best practices to form a digital strategy. It offers a strengthened strategy building approach with an emphasis on understanding both the future and the company itself.
Manufacturers, make your brand portfolio work again in China
6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.
Improving decision-making by including uncertainty in budgets
14 April 2014 — Quantifying and estimating project and investment results are very important for financial planning, investment comparison and decision making purposes. However, business is always conducted in an uncertain environment while financial planning is commonly done using single-value revenue and cost-side estimates, which managers assess using rules of thumb. In this article, we present an approach where the best, base and the worst case scenarios are used to improve the estimates.