Opportunities for Korean companies in the post-COVID international markets

Opportunities for Korean companies in the post-COVID international markets

4 October 2023 — Amidst the ongoing recovery from COVID-19, the global economy and the intricate web of global supply chains are going through a transformative phase. However, within these shifts lie many opportunities. For Korean enterprises, this phase presents the potential for fresh prospects beyond the borders.

Using a (massively) participative strategy process for corporate change – lessons learned

Using a (massively) participative strategy process for corporate change – lessons learned

21 September 2012 — The competitive environment of all companies, whether large or small, is getting increasingly complex and fast-changing. To address this, the strategy process in many companies has been developed towards larger participation. Using crowdsourcing as a part of the strategy process seems to be the topic of the day among consultants advocating new approaches.

Towards more strategic cost management

22 March 2013 — The prolonged global economic downturn has enforced continuous waves of restructuring across industries. Unfortunately, many have selected an easy approach and initiated “across the board” cuts without clear choices on what to cut and where to invest. In this article, we explain why and how a more strategic approach should be considered.

Building a global perspective through international expansion – opportunism, virality and agility

Building a global perspective through international expansion – opportunism, virality and agility

26 June 2014 — Our mission at Reddal has always been to contribute to the growth of companies of all sizes globally. During our four years of operations and two years of international expansion, our mission has remained fundamentally the same but has become deeper and more insightful as we have gained more experience of global operations

Pushing innovation and cost effectiveness through Design-to-cost

Pushing innovation and cost effectiveness through Design-to-cost

5 April 2012 — In industries such as automotive, IT and telecom the drive for continuous innovation while reducing costs have long been the norm. The same trend has spread to other areas as well, touching both products and services; customers want more, but they want it for less. There is an increased demand for simultaneous innovation and cost reduction

Learnings from the Peter Pan Syndrome

Learnings from the Peter Pan Syndrome

22 December 2016 — South Korea has long been hailed as the growth miracle of the east. Yet, currently its economy is weak, and its industrial titans seem to be unable to carry the burden of the nation’s growth. The shadow of chaebols also lies heavily on the SME sector.

Lessons from entering South Korea – build for the long term, no quick wins

Lessons from entering South Korea – build for the long term, no quick wins

14 February 2012 — South Korea has been one of the strongest nations in the world when it comes to long term GDP growth. Since the Korean war, this country’s rise to a leading technology player has been simply amazing. This article describes our experiences building a business presence in Seoul.

Manufacturers, make your brand portfolio work again in China

Manufacturers, make your brand portfolio work again in China

6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.