AI and Robotics in East Asia: Pathways to global competitiveness
19 September 2025 — In an interview with The Digital Times, Per Stenius, CEO and Client Director at Reddal, discussed how South Korea can advance its AI and robotics ecosystem to boost global competitiveness.
Using a (massively) participative strategy process for corporate change – lessons learned
21 September 2012 — The competitive environment of all companies, whether large or small, is getting increasingly complex and fast-changing. To address this, the strategy process in many companies has been developed towards larger participation. Using crowdsourcing as a part of the strategy process seems to be the topic of the day among consultants advocating new approaches.
Towards more strategic cost management
22 March 2013 — The prolonged global economic downturn has enforced continuous waves of restructuring across industries. Unfortunately, many have selected an easy approach and initiated “across the board” cuts without clear choices on what to cut and where to invest. In this article, we explain why and how a more strategic approach should be considered.
Public cloud's growth and outlook - adressing new opportunities
29 October 2015 — Cloud computing is now a part of our everyday lives. Although many people are not aware of all the things cloud provides them, most of us would have a hard time being without it. Cloud is a genuine technical paradigm shift, with broad based implications on today’s technology landscape.
When traditional manufacturers encounter digital disruptors: collaborate and compete on industrial digital solutions
23 June 2020 — The market landscape of traditional manufacturing companies has been facing large scale digital disruptions. This article discusses the patterns of disruption and suggests a potential response strategy.
Exploring new growth paths for technology SMEs
26 July 2019 — Reddal Client Director, Dr. Per Stenius, was invited to speak on real life technology transfer experiences and insights into new growth paths for technology SMEs at APCTT Regional Workshop 2019, India.
From pricing theories to concrete analyses, decisions and actions
20 June 2012 — Everyone acknowledges that pricing is a key contributor for business results. However, pricing is much more than setting up a right price level. This article gives an overview on how pricing analytics should be done, what are the key decision points in a pricing model and what must be taken into account to ensure a successful implementation of a pricing model.
Boosting sales performance management through iterative lean start-up type approach
20 December 2016 — Improving sales performance management is a straightforward way to focus efforts where they can bring most value. Developing sales performance management through lean start-up type methodology can help companies leverage existing growth opportunities more effectively without wasting resources.