Governance reform to accelerate SMEs’ growth in Korea
13 January 2025 — The Korean industrial ecosystem needs to reduce its excessive reliance on conglomerates and enhance the independence of SMEs. This shift would benefit individual companies and contribute to the value enhancement of the Korean economy.
Improving decision-making by including uncertainty in budgets
14 April 2014 — Quantifying and estimating project and investment results are very important for financial planning, investment comparison and decision making purposes. However, business is always conducted in an uncertain environment while financial planning is commonly done using single-value revenue and cost-side estimates, which managers assess using rules of thumb. In this article, we present an approach where the best, base and the worst case scenarios are used to improve the estimates.
Effective digital business building through growth KPIs and digital marketing
2 October 2014 — Identifying and optimizing the growth KPIs of your product or service is critical to properly structure an effective digital marketing strategy. When businesses focus on a few key actionable metrics, the limited resources can be optimized to maximize impact in both marketing and overall growth.
South Korea’s opportunity to pave the way for a more promising future, amidst current uncertainties
3 February 2025 — Amid the ongoing political turmoil in Korea and the implications of Trump’s second presidency, the Korean economy faces the risk of significant instability. Now is the critical moment for Korea to reform its old growth model for a brighter future.
Transforming industrial waste into global green construction through scaling green cement and cement-free solutions
21 August 2025 — To effectively commercialize cement-free solutions globally, focus must be on trading waste sidestreams, enhancing data sharing, and increasing awareness through successful demonstration projects.
Tech startups can minimize their time in the trough of sorrow with a zoom-in pivot
16 September 2015 — We reflect on the experience of an early-stage mobile startup and its struggles in the “trough of sorrow”. During this phase, many teams make the classic mistake of adding the “next feature” in hopes to spark traction for the entire product. Instead, mobile startups should consider a “zoom-in” pivot, where a single feature becomes the whole product
Succession planning in the context of a family business and why you need outside help
13 January 2016 — The subject of family owned business is important globally, and in particular in the Middle East, where it is further exacerbated by the fact that many of these types of businesses are first or second generation family-owned companies.
Growth by value selling – B2B offering development through a customer-centric approach
16 September 2015 — As companies strive to expand their global presence, and the availability of products and services increases rapidly, competitive pressure is growing due to market saturation and commoditization. As offerings become increasingly similar, companies should involve their customers in offering development.