15 July 2020 — South Korea has been known as a rapidly growing prosperous economy, home to global conglomerates called chaebols. However, actual opportunities and challenges of the South Korean market remain unknown to most foreign companies. Here we discuss recent developments in the South Korean economy, and what they mean in terms of opportunities for market entry.
18 December 2018 — In light of the critical changes the Iranian economy has undergone recently, we look in this short update into the different developments and new opportunities these changes are bringing about.
6 November 2018 — Reddal Client Director, Dr. Per Stenius, was invited to speak on internationalization of technology SMEs at the “Innovation Summit & International Conference on Technology Transfer and Internationalization of Technology-based Businesses".
25 May 2017 — Reddal was invited as a speaker to “AVCJ Private Equity & Venture Forum Vietnam 2017” in Hồ Chí Minh City, Vietnam on May 25, 2017. We presented results from our on-going work on how venture capital and private equity is affecting growth in various countries.
7 December 2016 — Reddal was invited as a keynote speaker to “the 6th international conference on management of technology”, organized by IRAMOT and held in Tehran, Iran, on December 6-8, 2016. We presented results from our on-going work on how venture capital and private equity is affecting growth in various countries.
31 August 2016 — We present some early results from our recent study into Korean private equity, and in particular the mid-cap SME sector. The Korean economy needs to find a new path to growth, and SMEs must play a major role.
Boosting the discovery of a mobile application by fully leveraging digital marketing and social media
22 March 2013 — The explosive growth of app platforms has turned app discovery into the number one challenge for marketers and developers alike. This article describes how to boost the discovery of your mobile app through digital marketing and social media.