A data-driven approach to validate product-market fit with early adopters
14 April 2014 — Finding product-market fit is a prerequisite for any early-stage company to achieve fast-growth. This requires a data-driven approach towards product iteration. In this article, we introduce practical methodologies and tools that we have successfully used to test and achieve product-market fit.
CEO interview: Globalize your company or perish
4 September 2013 — The debate to stay local or go global is a frequent topic in businesses of all sizes. Amidst all the hype, how does the CEO know when to make this decision? We sat down with Saeju Jeong, Co-founder and CEO of Noom to discuss his decision making process in expanding his company into Korea and Japan.