REDDAL

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Developing small and large corporations

Cases

We work with clients across industries, and our service is designed to apply across the different development stages of a company. Today our clients include stock-listed corporations, government owned companies, public sector agencies, SMEs and even start-ups, with revenues ranging from 1B€ down to 1M€. We work in well defined sprints, side-by-side in the front line with our clients. Reddal is there to help getting the work done be it strategy, corporate transformation, M&A or a turnaround. Below you find some examples of our current engagements:

A stock listed technology company developing ultra-long-term strategy

The CEO approached Reddal with a tough question – how to best develop the next wave strategy that goes beyond the following decade? Rather than involving a top4 strategy consultancy, the management team decided to involve Reddal to work side-by-side with them. This approach ensured that the problem solving pace fitted the company management’s schedules, and all issues were addressed by a solid inhouse effort supported by the analytical resources and methodology from Reddal.

A large consumer goods company going through a transformation

Amidst a transformation of the corporation, the management team is constantly facing challenges on multiple fronts. Changing organizational structure, development of cross corporate processes, M&A and post merger integration, cost reductions and overall corporate strategy are issues that are processed iteratively in their and their Board’s meetings. To ensure adequate analytical and process development capacity to meet peak demands, the CEO involved Reddal to work together with the company’s staff both at the HQ and in the front line to handle the transformation.

An SME seeking growth amidst a challenging market

The company has grown throughout its 10+ year history, and is now operating across all Nordic countries at a revenue level of 10M€+. The recent market turmoil has forced the company to seek funding and adjust its operations. Working with the top management and the Board, Reddal has taken on the challenge to complete the successful turnaround of the company, getting it off onto a renewed growth track. Financial analysis, working capital management, management reporting and weekly financial follow-up, investor and financier meetings are all part of our daily work.

A technology startup entering a new market while seeking funding

This company had completed a successful first year, exceeding 1M€ in revenues, but needed more funds to sustain R&D. Growth also required entering new markets, several choices being available. The CEO and Reddal worked together to develop an adequate business plan for fundraising, and in parallel with this Reddal staff was sent to one potential new market for an initial entry scan. After meeting with distributors, potential clients and market experts a plan for market entry was developed, and incorporated into the business plan. The CEO successfully completed the fundraising and the company is now on track for further growth.

Want to learn more?

While we do not disclose our clients’ names in public, many of them are more than pleased to share their experiences with our service, and discuss the results achieved. If you are interested in learning more, please let us know so that we can arrange a potential reference meeting.

Functional expertise

Our functional expertise covers areas that typically are on the CEO, CFO, CSO (Chief Strategy Officer) and Board agenda:

  • Strategy (strategy development, strategy process development, Board strategic agenda and governance, tying strategy to execution through a value ladder, product/market/functional strategies, scenario analyses, modeling and optimization)
  • Financial performance (financial planning and fundraising, balance sheet restructuring, working capital optimization, management reporting and metrics, financial follow-up process)
  • New business building/organic growth (new business analyses and blueprint development, new business establishment, new market/product/service entry)
  • M&A/inorganic growth (market analysis and target identification, valuation and due diligence, acquisitions, post merger integration/synergy realization, M&A growth roadmap)
  • Operational improvement (organization and business model development, process improvement/core process redesign, cost analyses and cost reduction, change management, program management office)

Industry expertise

Typically our clients are the best industry experts in their field and our job is to bring functional expertise, methodologies and analytical/execution capacity to support business development. However, sometimes growth opportunities exist in the cross-industry solutions and in such situations our broad industry experience can add value. Our people have worked in following industries:

  • Banking and insurance
  • Consumer goods
  • Industrial equipment
  • Media and entertainment
  • Metals and mining
  • Public sector
  • Private equity
  • Professional services
  • Retail
  • Telecommunications
  • Travel, transportation and logistics

Pro bono

We salute those courageous enough to start new businesses, and we want to help people taking the challenging first steps. Our pro bono work supports driven entrepreneurs in the early startup phase.  If you are considering to take, or are already taking, the first steps as an entrepreneur, you are warmly welcome to contact us about our pro bono program. We are pleased to serve new graduates, ex-corporate employees, minorities, immigrants and refugees seeking to build a new venture. While our program is limited in size and scope, we do hope we can help budding entrepreneurs take the first steps and to provide positive encouragement to join the front line business builder community!